ProteinSimple Says "Never Run a Gel Again!"
Santa Clara, California, July 28, 2014 — ProteinSimple announced today that it has launched a total protein assay for the Simple Western. This new assay allows users to detect all proteins separated in the assay simultaneously. For the first time, Simple Western users can analyze proteins without the need for an antibody.
The Simple Western has changed protein analysis as we know it today. First, the Simple Western eliminated the hassles of Western blot protocols - no messy gels, no transfer tanks, no blots, no imaging and no manual analysis. Simply load your samples, push a button, walk away and come back to fully analyzed, highly consistent data.
Now, with the Total Protein Master Kit, the benefits of the Simple Western are available to researchers who are currently forced to run a gel and deal with tedious staining protocols just to visualize and quantitate an overexpressed protein or evaluate the amount of a protein in a complex cell lysate. When using the Simple Western platform, these researchers will never have to run a gel again or do that manual analysis.
The Simple Western platform consists of Wes, Sally Sue, and Peggy Sue. These systems can analyze proteins up to 440 kDa in size, either with an antibody-based assay using the standard kits available, or without an antibody using the Total Protein Master Kit.
"For years, researchers have been forced to run gels for either Western blot analysis or total protein detection," commented John Proctor, Director of Marketing at ProteinSimple. "With this new total protein kit, researchers will never need to run a protein gel again."
Meet the entire Simple Western family at www.proteinsimple.com.
Our goal is simply to help researchers gain a better understanding of proteins and their role in disease. We develop and commercialize proprietary systems and consumables for protein analysis that ultimately help reveal new insights into the true nature of proteins. Our goal is to make protein analysis simpler, more quantitative and affordable. Our comprehensive portfolio of tools includes Simple Western systems that quantify protein expression and Biologics systems that probe the structure and purity of protein-based therapeutics. We have over 200 employees, more than 14,000 systems installed around the world, and our headquarters is in Santa Clara, California. For more information, visit www.proteinsimple.com.
CONTACT: John Proctor, Director of Marketing, ProteinSimple, (408) 510-5534, firstname.lastname@example.org